Who To Offer It To - The Target Markets
Unless you are prepared to spend an
enormous amount of time and money advertising your property, showing people
round, having the necessary legal documents drawn up, and have experience of the
property rentals business, you are ill-advised to handle the letting
An experienced rentals agent should have a long list of
contacts from which to draw potential tenants, a good marketing strategy, and
the resources to advertise the property at more favourable rates than an
individual and with greater impact.
Plaza Estates also has an excellent
website which is updated daily with a preferential ranking to many search
engines and links to the main property websites.
The agent will also draw up the appropriate
tenancy agreement, take up references, organise an inventory on your behalf,
transfer the utilities and provide management support if required.
large proportion of the central London property rentals market comprises
corporate tenants re-locating employees to London. The company selects the
accommodation through approved agents, and in some cases will also sign the
agreements and pay the rent. Some blue chip companies will provide a guarantee
in lieu of a deposit.
Non-corporate tenants are individuals who choose
to, or need to rent for other reasons. A reputable agent is trained to vet
noncorporate tenants, seek references, secure the necessary deposit and use
professional judgement, contacts and expertise to ensure that the tenancy runs
as smoothly as possible.